In the video presentation, Dan Ariely, author of "Predictably Irrational", attempted to provide some insight to what is now called behavioural economics. Using findings in social experiments he conducted (these findings are better detailed and explained in his book), he explained, in very rational way, why human behaviours are sometimes irrational- and predictably so.
He went on to apply the findings in explaining the possible reasons why Enron, and by extention other corporate failures, collapsed.
Perhaps some lessons here for instituting good corporate governance?
He went on to apply the findings in explaining the possible reasons why Enron, and by extention other corporate failures, collapsed.
Perhaps some lessons here for instituting good corporate governance?
No comments:
Post a Comment